Same advice applies for that as for all other things related to relationships and/or sex:
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Put yourself into situations where things can happen. (Can’t win the lottery if you don’t buy a ticket.)
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Don’t expect anything to actually happen at any given moment. (If you are only there for one thing other people will notice it and that is not attractive at all.)
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Be patient and enjoy whatever else is going on meanwhile.
#FFFFFF represents the color white.
The whole thing was clearly intended as a joke.
That joke was a bit edgy, misguided and/or tactless.
The reaction still seems a bit extreme to me.